Spotzer Awarded for Innovation by Europe’s Leading Industry Association for Search & Digital Marketing

Spotzer Awarded for Innovation by Europe’s leading Industry association for Search & Digital Marketing

The team at Spotzer is proud to announce that we have won Siinda Digital Marketing and Innovation Awards in two categories.

Every year, Siinda awards the leading innovators in digital marketing from all over the world. COVID-19 impacted this year’s celebration in two ways — the awards ceremony could be held only virtually but Siinda received significantly more submissions than in previous years.

Although the competition has been larger than ever, Spotzer managed to win two awards this year. Our team has been recognised with Silver in the Local Search Innovation and Technical Innovation categories. The winning technology, Spotzer Ads Budget Estimator Tool, has proved to be successful and delivered extraordinary results for our clients.

Spotzer CEO Peter Urmson said “This award is a reflection on the hard work and investment we have put into building a market leading paid search platform. Our technology & product teams work tirelessly to evolve the product, which also include tools to help salespeople get the best result for their company and clients”.

Spotzer Ads is the industry-leading automation solution for online advertising, already utilised by some of the world’s leading telco, hosting, and directory businesses. With over 1M leads generated for tens of thousands of businesses and counting, the platform is built to manage online campaigns for their SMB clients across Google, Bing, Facebook, and Instagram.

The Spotzer Ads Budget Estimator Tool helps both sales agents and customers set up the ideal online campaign for one’s needs. Our research proves that the Estimator Tool improves customer expectation management and increases order volumes compared to traditional approaches. This is achieved by utilising best-in-class screensharing technology and accurate ad forecasting.


The recognition is a huge motivation for our team at Spotzer. We have always strived to deliver innovative digital marketing solutions for small and medium businesses and we understand how important our role is in the COVID-19 era. We hope that thanks to the recognition from Siinda, more business owners will be able to leverage our market-leading digital marketing services.

‍About Spotzer

‍Spotzer is a fast-paced, rapidly-growing, global digital marketing business offering technology-enabled services. With 4 offices around the globe, including the headquarters in Amsterdam, we are serving tens of thousands of small and medium businesses by building and managing their websites, launching their paid search campaigns, managing listing solutions, and creating power content.

About Siinda

Siinda is the leading European non-profit association bringing together agencies, brands, media and technology companies and professions in the local search, digital advertising, media, mobile and “on demand” industry sectors.

They offer a variety of market research services and studies, educational events and critical legislative updates and working groups in the areas of digital advertising, mobile and e-commerce. Siinda represents many of the most prominent media outlets in Europe and globally and fosters partnerships through an extensive members network.

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