{"id":5184,"date":"2024-05-02T16:54:53","date_gmt":"2024-05-02T14:54:53","guid":{"rendered":"https:\/\/spotzerdigital.com\/?p=5184"},"modified":"2026-06-29T17:27:54","modified_gmt":"2026-06-29T15:27:54","slug":"spotzer-digital-in-de-voice-america-podcast-met-bertram-croes-en-koen-tuijnman","status":"publish","type":"post","link":"https:\/\/spotzerdigital.com\/nl\/spotzer-digital-at-voice-america-podcast-with-bertram-croes-and-koen-tuijnman\/","title":{"rendered":"Spotzer Digital bij Voice America podcast met Bertram Croes en Koen Tuijnman"},"content":{"rendered":"

Onze Head of Product, Bertram Croes, en Senior Product Manager, Koen Tuijnman, waren uitgenodigd om te spreken in SIINDA's Kimberli J. Lewis show, Voice America. Ze bespraken Spotzer Digital's strategie voor directe productlevering, de impact van AI op SEO-producten en nog veel meer. Om de volledige opname te beluisteren, bekijk Kimberli's Leadership Beyond Borders-pagina op het podcastplatform van Voice America, Spotify en anderen<\/strong><\/a>.<\/p>\n

Waar Bertram en Koen het over hadden<\/h3>\n

In deze aflevering gingen Bertram en Koen in op de manier waarop Spotzer Digital een schaalbaar platform voor de levering van meerdere producten heeft opgezet, waarmee zakelijke partners tegelijkertijd digitale marketingoplossingen kunnen aanbieden aan duizenden MKB-klanten \u2014 zonder de operationele complexiteit die doorgaans met een dergelijke schaal gepaard gaat.<\/p>\n

Een groot deel van het gesprek ging over AI en de steeds grotere rol die deze technologie speelt in SEO. Van geautomatiseerde contentoptimalisatie tot door AI aangestuurde website-audits en intelligente zoekwoordtargeting: de productroadmap van Spotzer Digital is volledig gericht op het gebruik van kunstmatige intelligentie om betere resultaten te behalen voor kleine en middelgrote bedrijven. Koen legde uit hoe het team AI-tools rechtstreeks in de leveringspijplijn heeft ge\u00efntegreerd, wat zorgt voor snellere doorlooptijden en een consistentere kwaliteit in alle markten.<\/p>\n

De productvisie van Spotzer Digital<\/h3>\n

Bertram ging in op de bredere productvisie van Spotzer Digital \u2014 een visie die verder gaat dan het denken in afzonderlijke producten en zich richt op ge\u00efntegreerde digitale platforms die websites, bedrijfsvermeldingen, betaalde zoekresultaten, AI-SEO en aanwezigheid op sociale media combineren tot \u00e9\u00e9n ge\u00efntegreerde groeimotor voor het MKB. Deze filosofie van meerdere producten vormt de basis voor zowel het white-label-aanbod voor grote ondernemingen als voor Online Essentials, het direct-to-business-merk van Spotzer Digital.<\/p>\n

De podcast is een aanrader voor iedereen die werkzaam is in de reseller-, telecommunicatie- of digitale marketingbranche en die wil begrijpen welke richting AI-gestuurde fulfilment opgaat en hoe Spotzer Digital zich in de voorhoede van die verschuiving positioneert.<\/p>\n

Neem vandaag nog contact met ons op voor meer informatie over een samenwerking met Spotzer Digital.<\/p>","protected":false},"excerpt":{"rendered":"

Our Head of Product, Bertram Croes, and Senior Product Manager, Koen Tuijnman, were invited to speak on SIINDA’s Kimberli J. Lewis show, Voice America. They discussed Spotzer Digital’s instant product delivery strategy, the impact AI has had on SEO products, and more. To listen to the full recording, check out Kimberli’s Leadership Beyond Borders page […]<\/p>\n","protected":false},"author":6,"featured_media":5186,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nSpotzer Digital at Voice America podcast with Bertram Croes and Koen Tuijnman - Spotzer Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spotzerdigital.com\/nl\/spotzer-digital-in-de-voice-america-podcast-met-bertram-croes-en-koen-tuijnman\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spotzer Digital at Voice America podcast with Bertram Croes and Koen Tuijnman - Spotzer Digital\" \/>\n<meta property=\"og:description\" content=\"Our Head of Product, Bertram Croes, and Senior Product Manager, Koen Tuijnman, were invited to speak on SIINDA’s Kimberli J. 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