{"id":3181,"date":"2021-03-02T00:00:00","date_gmt":"2021-03-01T23:00:00","guid":{"rendered":"https:\/\/spotzerdigital.com\/telstra-invests-8-5-million-to-help-small-business-go-digital\/"},"modified":"2022-03-09T14:45:36","modified_gmt":"2022-03-09T13:45:36","slug":"telstra-investeert-85-miljoen-om-kleine-bedrijven-te-helpen-bij-de-digitalisering","status":"publish","type":"post","link":"https:\/\/spotzerdigital.com\/nl\/telstra-invests-8-5-million-to-help-small-business-go-digital\/","title":{"rendered":"Telstra investeert $8,5 miljoen om kleine bedrijven te helpen digitaal te gaan werken"},"content":{"rendered":"<p><strong>02 maart 2021 - <\/strong>Spotzer is trots op de samenwerking en het partnerschap met Telstra, met het initiatief op de Australische markt om MKB's te helpen online te gaan en digitaal te gaan. Telstra kondigde vandaag een investering van $8,5 miljoen aan in de toekomst van Australische kleine bedrijven, met een programma om hen te helpen plannen voor en te profiteren van de snel groeiende digitale economie van Australi\u00eb.<\/p>\n<p>Telstra biedt kleine bedrijven gratis <em>Go Digital raadplegen <\/em>coaching in 2021 als onderdeel van de miljoeneninvestering in de ruggengraat van de Australische economie.&nbsp;<\/p>\n<p>Kleine bedrijven die hun interesse voor een <em>Go Digital raadplegen <\/em>maken ook kans op een overname van Telstra's premium reclame bij AFL- en NRL-wedstrijden in het hele land in de eerste week van mei.<\/p>\n<p>Telstra Consumer and Small Business Group Executive Michael Ackland zei<strong> <\/strong>Het initiatief komt na een jaar waarin meer klanten dan ooit online contact zochten met bedrijven.<\/p>\n<p>\"De kleine tot middelgrote bedrijven van Australi\u00eb verdienen zowel een Dally M als een Brownlow-medaille voor de manier waarop ze zichzelf en onze economie draaiende hebben gehouden tijdens een ongelooflijk uitdagende periode. Ze hebben de kans verdiend om hun naam in de schijnwerpers te zetten,\" zei Ackland.&nbsp;<\/p>\n<p>\"We hebben het afgelopen jaar een enorme toename gezien van het aantal klanten dat online winkelt. Om deze kans te benutten, is het nu tijd voor meer kleine bedrijven om online te gaan en op nieuwe, digitale manieren met klanten te communiceren en effici\u00ebntere manieren van verkoop, marketing en facturatie te omarmen.&nbsp;<\/p>\n<p>\"Meer bedrijven die digitaal gaan werken, kan de Australische economie met $90b laten groeien en tot 250.000 banen cre\u00ebren in de komende vijf jaar. We weten dat dit een grote verandering is voor veel kleine bedrijven, dus we bieden gratis <em>Digitaal gaan<\/em> <em>Raadpleeg <\/em>om bedrijven te helpen de digitale economie te omarmen.\"&nbsp;<\/p>\n<p>\u200d<\/p>\n<p><strong>Go Digital lanceren<\/strong><\/p>\n<p>Telstra's nieuwe <em>Go Digital raadplegen<\/em> wordt gratis aangeboden aan alle MKB-klanten in 2021 - een waarde van ongeveer $7,5 miljoen.<\/p>\n<p>De nieuwe service (RRP$149) helpt bedrijven hun digitale contactpunten te optimaliseren door middel van een grondige audit door een Telstra Small Business Expert van hun digitale contactpunten - van online marketing en cyberbeveiliging tot e-commerce en werknemersbetrokkenheid - om lacunes, kwetsbaarheden en kansen te identificeren. Vervolgens helpen ze het bedrijf bij te scholen en uit te rusten met een rapport op maat en een stappenplan om digitaal te gaan werken.&nbsp;<\/p>\n<p>De <em>Go Digital raadplegen<\/em> ontsluit ook een groot aantal exclusieve aanbiedingen met Telstra's uitgebreide partnernetwerk dat ook SMB-ondersteuning biedt, waaronder Small Business Australia, Samsung, Cisco, Spotzer, Facebook en Microsoft.<\/p>\n<p><\/p>\n<p><strong>MKB's helpen een nieuw publiek te bereiken via massabekendmaking&nbsp;<\/strong><\/p>\n<p>Kleine bedrijven die een <em>Digitaal gaan<\/em> <em>Raadpleeg<\/em> v\u00f3\u00f3r 23 maart krijgen ook de kans om ongekende toegang te krijgen tot enkele van de meest waardevolle en felbegeerde sportreclames van het land door Telstra's AFL- en NRL-sponsoring over te nemen in elk stadion waar wedstrijden plaatsvinden tijdens de Telstra Small Business Week (03 mei - 06 mei).&nbsp;<\/p>\n<p>De winnende MKB-bedrijven - dat kan een plaatselijke tatoeagesalon zijn of een groente- en fruitwinkel en nog veel meer - krijgen elk een plaats in een van de 17 stadions in het hele land, met plaatsingen die voorheen alleen toegankelijk waren voor grote bedrijven met aanzienlijke marketingbudgetten.&nbsp;<\/p>\n<p>Telstra helpt kleine bedrijven naar nieuwe hoogten, van het zien van hun naam in de schijnwerpers bij signage takeovers tot plugs op het scherm van bekende sportcommentatoren.<\/p>\n<p>Tal van andere bedrijven zullen ook advertenties geplaatst krijgen in andere digitale middelen van Telstra, waaronder winkels, de My Telstra-app en Telstra.com.&nbsp;<\/p>\n<p>Met een conservatieve schatting van ongeveer $1 miljoen alleen al aan advertentieruimte, zal dit onbetaalbare exposure zijn voor 67 van de succesvolle bedrijven.<\/p>\n<p>\u200d<\/p>\n<p><strong>Hoe het werkt<\/strong><\/p>\n<p>Om mee te doen hoeven kleine zakelijke klanten van Telstra alleen maar een gratis <em>Digitaal gaan<\/em> <em>Raadpleeg<\/em> via <a href=\"https:\/\/www.telstra.com.au\/small-business\/go-digital\">deze pagina<\/a> en beschrijf kort waarom <em>zij<\/em> verdienen een 'big plug'.&nbsp;<\/p>\n<p><\/p>\n<p><strong>Kleine bedrijven ondersteunen om 'dat bedrijf' te zijn<\/strong><\/p>\n<p>De <em>Go Digital raadplegen <\/em>is de laatste in een reeks van aanbiedingen die Telstra blijft toevoegen aan haar productsuite om een centrale hub te zijn voor de behoeften van kleine bedrijven, waaronder een nieuwe samenwerking met MYOB vorige week.&nbsp;&nbsp;<\/p>\n<p><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>02 March 2021 \u2013 Spotzer is proud of the collaboration and partnership with Telstra, with the initiative in the Australian market, in helping SMBs get online and Go Digital. Telstra today announced an $8.5 million investment in the future of Australian small businesses, with a program to help them plan for and benefit from Australia\u2019s [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3099,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[],"class_list":["post-3181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Telstra invests $8.5 million to help small business Go Digital - Spotzer Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spotzerdigital.com\/nl\/telstra-investeert-85-miljoen-om-kleine-bedrijven-te-helpen-bij-de-digitalisering\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Telstra invests $8.5 million to help small business Go Digital - Spotzer Digital\" \/>\n<meta property=\"og:description\" content=\"02 March 2021 \u2013 Spotzer is proud of the collaboration and partnership with Telstra, with the initiative in the Australian market, in helping SMBs get online and Go Digital. 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