{"id":3128,"date":"2022-02-10T00:00:00","date_gmt":"2022-02-09T23:00:00","guid":{"rendered":"https:\/\/spotzerdigital.com\/increase-leads-through-organic-growth-with-spotzer-seo\/"},"modified":"2022-03-31T09:50:22","modified_gmt":"2022-03-31T07:50:22","slug":"verhoog-het-aantal-leads-via-organische-groei-met-spotzer-seo","status":"publish","type":"post","link":"https:\/\/spotzerdigital.com\/nl\/increase-leads-through-organic-growth-with-spotzer-seo\/","title":{"rendered":"Meer leads door organische groei met Spotzer SEO"},"content":{"rendered":"

Spotzer Digital levert een volledig scala aan digitale marketingdiensten voor de MKB-klanten van onze partners. Onze professionals richten zich op datagedreven oplossingen die helpen bij het opzetten van sterke online profielen en voortdurend itereren om verkeer en leads te verhogen. <\/p>\n

Bij Spotzer Digital richten we ons niet alleen op de directe groei die met onze Spotzer Ads<\/a> oplossing, maar ook op groei op langere termijn via onze volledig beheerde do-it-for-me SEO (Search Engine Optimization) oplossing. Keer op keer blijkt dat we door ons te richten op de juiste trefwoorden en de pagina's dienovereenkomstig te optimaliseren, hoog kunnen scoren voor elk van uw pagina's, waardoor organisch verkeer naar bedrijven wordt gestimuleerd.<\/p>\n

Een gemiddelde zoekopdracht op Google leidt tot miljoenen resultaten, allemaal netjes gerangschikt volgens het nut van de zoekopdracht. De best gerangschikte pagina's worden regelmatig bezocht, maar daarna lopen de aantallen sterk terug. Niet bij de eerste 10 zichtbare pagina's? Zie de Click-through-rate (CTR) snel onder de 2% zakken.<\/p>\n

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\"6204ec9ff461ae9ae6acd885<\/div>\n<\/figure>\n

Onze content-heavy SEO werkt op 2 verschillende manieren. Opstart en herziening. Door samen te werken met de klant, hun bedrijf te begrijpen en realistische verwachtingen te stellen, brengen we pagina's naar de topposities voor concurrerende zoekwoorden. <\/p>\n

Teams van market native SEO specialisten en copywriters, ondersteund door marktleidende SEO software zorgen ervoor dat we altijd in lijn zijn met alle wereldwijde of lokale algoritme veranderingen. Driemaandelijkse of zesmaandelijkse rapporten en prestatiebeoordelingen stellen ons in staat de mogelijkheden voor nieuwe zoekwoorden of optimalisatie in bestaande zoekwoorden nader te bekijken. Daarnaast vullen onze maandelijkse blogs de ontbrekende gaten in de contentstrategie op, zodat de zoekmachines verse content ontvangen.<\/p>\n

In overeenstemming met ons volledig transparante bedrijfsmodel, bieden we alleen 100% white-hat SEO-oplossingen<\/a>, houdt zich aan de beste praktijken volgens de eisen van Google en andere zoekmachines. Dit betekent geen keyword spamming, verborgen tekst, content automation, of andere dubieuze praktijken. Onze focus ligt op lange termijn groei door consistente inspanning.<\/p>\n

E\u00e9n verhaal illustreert het best hoe we deze langetermijnresultaten bereiken. We hielpen een tandarts uit Stuttgart met een aanzienlijke toename van hun verkeer omdat hun website moeite had om bezoeken te winnen die voortkwamen uit slecht presterende zoekwoorden. Ons team van SEO-experts analyseerde het probleem en stelde een verandering voor in de keyword targeting en optimalisatie van de inhoud van de pagina's. Binnen enkele weken leidde de herziene strategie tot resultaten, waardoor de inkomende (nieuwe) gebruikers met meer dan 30% toenamen op Google en andere zoekmachines. Voor de klant betekende dit een aanzienlijke toename van leads zonder extra investeringen in betaalde advertenties of directe verkoop.<\/p>\n

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\"620503c8d8b8bd52819e052f<\/div>\n<\/figure>\n

Een ander voorbeeld komt van een schoonmaakbedrijf in Berlijn, dat een zeer gespecialiseerde schoonmaakdienst in Berlijn aanbiedt. Aanvankelijk leidde het richten op heel Berlijn tot zeer weinig resultaat, omdat advertenties de SERP (Search Engine Ranking Page) domineerden, evenals schoonmaakservice aggregator websites en directory listings. Met behulp van een uitgebreide, op maat gemaakte SEO-strategie slaagden we erin om de trefwoordrangschikking te verhogen van een positie waarin de meeste trefwoorden niet werden ge\u00efndexeerd op zoekmachines, naar een positie waarin de trefwoorden van het bedrijf nu consequent in de top 3 van Google staan.<\/p>\n

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\"6204ed1f46a3128bbba65df0<\/div>\n<\/figure>\n

Voor velen is SEO lang een mystificerende oplossing geweest, verkeerd begrepen door klanten en verkeerd voorgesteld door aanbieders van digitale marketing. Hier bij Spotzer Digital doorbreken we deze misvattingen door onze SEO-strategie af te stemmen op de behoeften van uw klanten, zonder dat zij een vinger hoeven uit te steken. Wij zorgen voor kwaliteitsinhoud die prettig is om te lezen voor gebruikers en goed scoort in elke zoekmachine.<\/p>\n

Met vier kantoren over de hele wereld, waaronder het hoofdkantoor in Amsterdam, bedient Spotzer Digital tienduizenden kleine en middelgrote bedrijven door het bouwen en beheren van hun websites, het lanceren van hun betaalde zoek- en SEO-campagnes, het beheren van listing-oplossingen, E-commerce en lokale marktplaats. Spotzer Digital geeft ook advies over en bouwt SaaS-oplossingen waarmee partners de beste website en digitale oplossingen op de markt kunnen brengen.<\/p>\n

<\/p>\n

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Spotzer Digital delivers a full range of digital marketing services for our partners\u2019 SMB clients. 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