{"id":3128,"date":"2022-02-10T00:00:00","date_gmt":"2022-02-09T23:00:00","guid":{"rendered":"https:\/\/spotzerdigital.com\/increase-leads-through-organic-growth-with-spotzer-seo\/"},"modified":"2022-03-31T09:50:22","modified_gmt":"2022-03-31T07:50:22","slug":"increase-leads-through-organic-growth-with-spotzer-seo","status":"publish","type":"post","link":"https:\/\/spotzerdigital.com\/fr\/increase-leads-through-organic-growth-with-spotzer-seo\/","title":{"rendered":"Augmenter le nombre de prospects gr\u00e2ce \u00e0 la croissance organique avec Spotzer SEO"},"content":{"rendered":"

Spotzer Digital fournit une gamme compl\u00e8te de services de marketing num\u00e9rique pour les PME clientes de nos partenaires. Nos professionnels se concentrent sur des solutions bas\u00e9es sur des donn\u00e9es qui aident \u00e0 mettre en place des profils en ligne solides et qui sont continuellement mises \u00e0 jour pour augmenter le trafic et les prospects. <\/p>\n

Chez Spotzer Digital, nous ne nous concentrons pas seulement sur la croissance instantan\u00e9e qui peut \u00eatre cr\u00e9\u00e9e gr\u00e2ce \u00e0 nos services. Annonces Spotzer<\/a> mais aussi sur la croissance \u00e0 long terme gr\u00e2ce \u00e0 notre solution SEO (Search Engine Optimization) enti\u00e8rement g\u00e9r\u00e9e par nos soins. En ciblant les bons mots-cl\u00e9s et en optimisant les pages en cons\u00e9quence, nous pouvons classer chacune de vos pages en haut de l'\u00e9chelle, ce qui g\u00e9n\u00e8re du trafic organique pour les entreprises.<\/p>\n

Une recherche moyenne sur Google aboutit \u00e0 des millions de r\u00e9sultats, tous soigneusement class\u00e9s en fonction de l'utilit\u00e9 de la requ\u00eate. Les pages les mieux class\u00e9es sont r\u00e9guli\u00e8rement visit\u00e9es, mais leur nombre diminue consid\u00e9rablement par la suite. Vous ne figurez pas parmi les 10 premi\u00e8res pages visibles ? Le taux de clics (CTR) descend rapidement en dessous de 2%.<\/p>\n

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Notre SEO \u00e0 forte teneur en contenu fonctionne de deux mani\u00e8res distinctes. D\u00e9marrage et r\u00e9vision. En travaillant avec le client, en comprenant son activit\u00e9 et en fixant des attentes r\u00e9alistes, nous amenons des pages dans les premi\u00e8res places pour des mots-cl\u00e9s comp\u00e9titifs. <\/p>\n

Des \u00e9quipes de sp\u00e9cialistes en r\u00e9f\u00e9rencement et de r\u00e9dacteurs natifs du march\u00e9, soutenus par un logiciel de r\u00e9f\u00e9rencement leader sur le march\u00e9, veillent \u00e0 ce que nous soyons toujours en phase avec les changements d'algorithmes mondiaux ou locaux. Des rapports trimestriels ou semestriels et des analyses de performance nous permettent d'examiner de plus pr\u00e8s les possibilit\u00e9s de nouveaux mots-cl\u00e9s ou d'optimisation des mots-cl\u00e9s existants. En outre, nos blogs mensuels comblent les lacunes de la strat\u00e9gie de contenu, en fournissant un contenu frais pour les moteurs de recherche.<\/p>\n

Conform\u00e9ment \u00e0 notre mod\u00e8le d'entreprise totalement transparent, nous ne fournissons que des services 100% white-hat Solutions de r\u00e9f\u00e9rencement SEO<\/a>Le site web de la Commission europ\u00e9enne est un site web qui respecte les meilleures pratiques conform\u00e9ment aux exigences de Google et d'autres moteurs de recherche. Cela signifie qu'il n'y a pas de spamming de mots-cl\u00e9s, de texte cach\u00e9, d'automatisation du contenu ou d'autres pratiques douteuses. Nous nous concentrons sur la croissance \u00e0 long terme gr\u00e2ce \u00e0 des efforts constants.<\/p>\n

Une anecdote illustre parfaitement la mani\u00e8re dont nous obtenons ces r\u00e9sultats \u00e0 long terme. Nous avons aid\u00e9 un dentiste de Stuttgart \u00e0 augmenter de mani\u00e8re significative son trafic alors que son site web peinait \u00e0 gagner des visites g\u00e9n\u00e9r\u00e9es par des mots-cl\u00e9s sous-performants. Notre \u00e9quipe d'experts en r\u00e9f\u00e9rencement a analys\u00e9 le probl\u00e8me et a sugg\u00e9r\u00e9 un changement dans le ciblage des mots-cl\u00e9s et l'optimisation du contenu des pages. En quelques semaines, la strat\u00e9gie r\u00e9vis\u00e9e a donn\u00e9 des r\u00e9sultats, augmentant le nombre d'utilisateurs entrants (nouveaux) de plus de 30% sur Google et d'autres moteurs de recherche. Pour le client, cela s'est traduit par une augmentation significative du nombre de prospects sans aucun investissement suppl\u00e9mentaire dans des publicit\u00e9s payantes ou la vente directe.<\/p>\n

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Un autre exemple est celui d'une entreprise de nettoyage \u00e0 Berlin, qui fournit un service de nettoyage hautement sp\u00e9cialis\u00e9 dans cette ville. Au d\u00e9part, cibler l'ensemble de Berlin n'a donn\u00e9 que tr\u00e8s peu de r\u00e9sultats, car les annonces dominaient la SERP (Search Engine Ranking Page) ainsi que les sites web d'agr\u00e9gation de services de nettoyage et les listes d'annuaires. Avec l'aide d'une strat\u00e9gie de r\u00e9f\u00e9rencement compl\u00e8te et sur mesure, nous avons r\u00e9ussi \u00e0 augmenter le classement des mots-cl\u00e9s d'une position o\u00f9 la plupart des mots-cl\u00e9s n'\u00e9taient pas index\u00e9s sur les moteurs de recherche, \u00e0 une position o\u00f9 les mots-cl\u00e9s de l'entreprise se classent r\u00e9guli\u00e8rement dans le top 3 de Google.<\/p>\n

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Pour beaucoup, le r\u00e9f\u00e9rencement a longtemps \u00e9t\u00e9 une solution mystifiante, mal comprise par les clients et mal repr\u00e9sent\u00e9e par les fournisseurs de marketing num\u00e9rique. Chez Spotzer Digital, nous brisons ces id\u00e9es fausses en alignant notre strat\u00e9gie de r\u00e9f\u00e9rencement sur les besoins de vos clients, sans qu'ils aient \u00e0 lever le petit doigt. Nous garantissons un contenu de qualit\u00e9 qui est agr\u00e9able \u00e0 lire pour les utilisateurs et qui se classe bien dans tous les moteurs de recherche.<\/p>\n

Avec quatre bureaux dans le monde, dont le si\u00e8ge \u00e0 Amsterdam, Spotzer Digital sert des dizaines de milliers de petites et moyennes entreprises en construisant et en g\u00e9rant leurs sites web, en lan\u00e7ant leurs campagnes de recherche payante et de r\u00e9f\u00e9rencement, en g\u00e9rant des solutions de r\u00e9f\u00e9rencement, de commerce \u00e9lectronique et de place de march\u00e9 locale. Spotzer Digital propose \u00e9galement des conseils et des solutions SaaS qui aident ses partenaires \u00e0 commercialiser des sites web et des solutions num\u00e9riques de premier ordre.<\/p>\n

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Spotzer Digital delivers a full range of digital marketing services for our partners\u2019 SMB clients. Our professionals focus on data driven solutions that help set up strong online profiles and continually iterate to increase traffic and leads.  At Spotzer Digital, we don\u2019t only focus on the instant growth that can be created with our Spotzer […]<\/p>\n","protected":false},"author":3,"featured_media":3011,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nIncrease leads through organic growth with Spotzer SEO - Spotzer Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spotzerdigital.com\/fr\/increase-leads-through-organic-growth-with-spotzer-seo\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Increase leads through organic growth with Spotzer SEO - Spotzer Digital\" \/>\n<meta property=\"og:description\" content=\"Spotzer Digital delivers a full range of digital marketing services for our partners\u2019 SMB clients. 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