{"id":3122,"date":"2020-06-15T00:00:00","date_gmt":"2020-06-14T22:00:00","guid":{"rendered":"https:\/\/spotzerdigital.com\/ecommerce-website-builds-increase-by-over-110-between-january-and-may-2020\/"},"modified":"2022-03-09T14:47:23","modified_gmt":"2022-03-09T13:47:23","slug":"la-creacion-de-sitios-web-de-comercio-electronico-aumento-en-mas-de-110-entre-enero-y-mayo-de-2020","status":"publish","type":"post","link":"https:\/\/spotzerdigital.com\/es\/ecommerce-website-builds-increase-by-over-110-between-january-and-may-2020\/","title":{"rendered":"110% de aumento en sitios web de comercio electr\u00f3nico entre enero y mayo de 2020"},"content":{"rendered":"

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Spotzer ha registrado un crecimiento de m\u00e1s de 110% en la creaci\u00f3n de sitios web de comercio electr\u00f3nico entre enero y mayo de este a\u00f1o. COVID-19 ha tenido un enorme impacto en las empresas de todo el mundo, muchas de las cuales se han visto obligadas a cambiar su forma de operar para mantenerse a flote. <\/p>\n

<\/p>\n

A principios de 2020 para los mercados clave, los sitios web de comercio electr\u00f3nico de Spotzer representaron 15% de todos los sitios web construidos. En mayo, los sitios web de comercio electr\u00f3nico representaban 32% de todos los sitios web construidos por Spotzer. <\/p>\n

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\"5ee740254801fc6eaea4b748<\/div>\n<\/figure>\n

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Las empresas que no invierten en comercio electr\u00f3nico se quedan atr\u00e1s<\/strong><\/h2>\n

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Un reciente estudio realizado<\/a> de Measured, centrado en el sector minorista y publicado por el grupo de medios Digital Commerce 360, revel\u00f3 que las marcas que redujeron su gasto en marketing online en febrero de este a\u00f1o fueron v\u00edctimas de una ca\u00edda de 40% en las ventas online en comparaci\u00f3n con el mismo periodo del a\u00f1o anterior. <\/p>\n

<\/p>\n

Las empresas que mantuvieron su gasto habitual en marketing disfrutaron de un aumento de las ventas interanual de 27% e incre\u00edblemente las empresas que aumentaron agresivamente sus actividades de gasto durante el mismo periodo notaron que sus ventas en l\u00ednea se disparaban en +70%. Para las empresas que pueden vender en l\u00ednea, pero no tienen la funcionalidad habilitada en su sitio web para hacerlo est\u00e1n dejando muchas ventas en la puerta, ignorando los deseos de sus clientes, y no logrando superar los retos que COVID-19 ha creado para las PYMES de todo el mundo. Las empresas que adoptan el comercio electr\u00f3nico e invierten en \u00e9l est\u00e1n siendo recompensadas exponencialmente por el mercado en lo que se refiere al crecimiento de las ventas.<\/p>\n

<\/p>\n

Spotzer tambi\u00e9n ha notado una tendencia de los clientes de sitios web existentes a actualizar su sitio web de un sitio web sin comercio electr\u00f3nico funcionalmente a un sitio web de comercio electr\u00f3nico completo. S\u00f3lo este a\u00f1o hemos visto un ritmo sin precedentes. En 2020 la tasa de actualizaci\u00f3n de los clientes con un sitio web sin comercio electr\u00f3nico existente que optaron por actualizar a un sitio web de comercio electr\u00f3nico se sit\u00faa en 10%, sin embargo, desde abril Spotzer ha notado un aumento en las actualizaciones de 25% una diferencia de 150% en comparaci\u00f3n con el primer trimestre del a\u00f1o.<\/p>\n

<\/p>\n

Salesforce ha publicado un estudiar<\/a> a finales de mayo, que encuest\u00f3 a clientes de Alemania, Francia, Australia, Reino Unido y Estados Unidos, y descubri\u00f3 que 36% de los encuestados afirmaron que no volver\u00edan a las tiendas f\u00edsicas hasta que se encontrara una vacuna contra la COVID-19. Se trata de un dato alarmante para las empresas que no est\u00e1n preparadas para el comercio electr\u00f3nico. Se trata de un dato alarmante para las empresas que no est\u00e1n preparadas para el comercio electr\u00f3nico. <\/p>","protected":false},"excerpt":{"rendered":"

Spotzer has recorded growth of over 110% for eCommerce website builds between January and May this year. 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