{"id":4949,"date":"2024-02-13T15:51:09","date_gmt":"2024-02-13T14:51:09","guid":{"rendered":"https:\/\/spotzerdigital.com\/?page_id=4949"},"modified":"2026-06-19T11:47:17","modified_gmt":"2026-06-19T09:47:17","slug":"noticias","status":"publish","type":"page","link":"https:\/\/spotzerdigital.com\/es\/news\/","title":{"rendered":"Noticias"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"4949\" class=\"elementor elementor-4949\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b4c75a e-con-full sp-pointer e-flex e-con e-parent\" data-id=\"4b4c75a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/download-video.akamaized.net\\\/v3-1\\\/playback\\\/5e074798-a6be-4e2e-b850-ac9c088d024f\\\/2238f7a2?__token__=st=1707925925~exp=1707940325~acl=%2Fv3-1%2Fplayback%2F5e074798-a6be-4e2e-b850-ac9c088d024f%2F2238f7a2%2A~hmac=f9120efead0b1ff53a0af8861a8ef54d46f602810b4779c5bf018f843b6b8140&amp;r=dXMtd2VzdDE%3D&quot;}\">\n\t\t<div class=\"elementor-background-video-container elementor-hidden-mobile\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div><div class=\"elementor-element elementor-element-d84a202 e-flex e-con-boxed e-con e-child\" data-id=\"d84a202\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30be9d4 elementor-widget__width-initial elementor-widget elementor-widget-spacer\" data-id=\"30be9d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5b4f45 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"c5b4f45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Noticias<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49095b7 e-flex e-con-boxed e-con e-child\" data-id=\"49095b7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81cb2c1 hero-h1 animated-fast elementor-widget__width-initial elementor-widget-tablet_extra__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"81cb2c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u00daltimas noticias de Spotzer Digital<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-380bb3e animated-fast elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"380bb3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sigue nuestro blog para obtener consejos y trucos sobre marketing digital de nuestros expertos en el sector y mantente al d\u00eda de las \u00faltimas novedades de Spotzer Digital.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-758dd59 e-flex e-con-boxed e-con e-child\" data-id=\"758dd59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8921e58 elementor-align-left animated-fast elementor-widget__width-auto elementor-widget-mobile__width-inherit primary-btn elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"8921e58\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:600}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/spotzerdigital.com\/es\/ponte-en-contacto-con-nosotros\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-long-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Hablemos<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d8480ef e-flex e-con-boxed e-con e-parent\" data-id=\"d8480ef\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-730f490 e-flex e-con-boxed e-con e-child\" data-id=\"730f490\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-64d7ed9 e-flex e-con-boxed e-con e-child\" data-id=\"64d7ed9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2b843a elementor-widget__width-initial elementor-widget elementor-widget-spacer\" data-id=\"c2b843a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd5e6af elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"dd5e6af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Blog<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63e7b6f elementor-widget elementor-widget-heading\" data-id=\"63e7b6f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Publicaciones recientes:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b04e779 e-con-full e-flex e-con e-child\" data-id=\"b04e779\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ae5c01 elementor-posts--align-left elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient load-more-align-center elementor-widget elementor-widget-posts\" data-id=\"6ae5c01\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;pagination_type&quot;:&quot;load_more_on_click&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6900 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/the-death-of-traditional-local-seo\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?fit=800%2C534&amp;quality=89&amp;ssl=1\" class=\"attachment-large size-large wp-image-6919\" alt=\"El fin del SEO local tradicional\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?w=2560&amp;quality=89&amp;ssl=1 2560w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?resize=300%2C200&amp;quality=89&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?resize=1024%2C683&amp;quality=89&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?resize=768%2C512&amp;quality=89&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?resize=1536%2C1024&amp;quality=89&amp;ssl=1 1536w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?resize=2048%2C1365&amp;quality=89&amp;ssl=1 2048w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?resize=18%2C12&amp;quality=89&amp;ssl=1 18w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?w=1600&amp;quality=89&amp;ssl=1 1600w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/shutterstock_2248210265-scaled.jpg?w=2400&amp;quality=89&amp;ssl=1 2400w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/the-death-of-traditional-local-seo\/\" >\n\t\t\t\tEl fin del SEO local tradicional: c\u00f3mo la b\u00fasqueda basada en IA est\u00e1 cambiando la visibilidad de las pymes\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Durante a\u00f1os, ayudar a las peque\u00f1as y medianas empresas (pymes) a que las encontraran en Internet segu\u00eda un guion previsible: crear una p\u00e1gina web, incluir algunas palabras clave locales y cruzar los dedos para aparecer en el \u00abMap Pack\u00bb de Google.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t9 de julio de 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6877 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/ai-seo-made-simple-how-to-make-your-multi-site-network-readable-for-chatgpt-and-gemini\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"800\" height=\"489\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?fit=800%2C489&amp;quality=80&amp;ssl=1\" class=\"attachment-large size-large wp-image-6896\" alt=\"SEO con IA de forma sencilla: c\u00f3mo hacer que tu red multisitio sea legible para ChatGPT y Gemini\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?w=2512&amp;quality=80&amp;ssl=1 2512w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?resize=300%2C183&amp;quality=80&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?resize=1024%2C626&amp;quality=80&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?resize=768%2C470&amp;quality=80&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?resize=1536%2C939&amp;quality=80&amp;ssl=1 1536w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?resize=2048%2C1252&amp;quality=80&amp;ssl=1 2048w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?resize=18%2C12&amp;quality=80&amp;ssl=1 18w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?w=1600&amp;quality=80&amp;ssl=1 1600w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/07\/AI-SEO-Made-Simple_-How-to-Make-Your-Multi-Site-Network-Readable-for-ChatGPT-and-Gemini.png?w=2400&amp;quality=80&amp;ssl=1 2400w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/ai-seo-made-simple-how-to-make-your-multi-site-network-readable-for-chatgpt-and-gemini\/\" >\n\t\t\t\tEl SEO con IA, de forma sencilla: c\u00f3mo hacer que tu red multisitio sea legible para ChatGPT y Gemini\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>\u00bfGestionas docenas de sitios web? Descubre c\u00f3mo estructurar tu red multisitio para que ChatGPT, Gemini y AI Overviews puedan leer, considerar fiable y citar tu contenido.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t2 de julio de 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-5132 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/spotzer-digital-launches-agency-essentials\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"800\" height=\"416\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2024\/04\/Spotzer-Digital-launches-Agency-Essentials-blog.jpg?fit=800%2C416&amp;quality=89&amp;ssl=1\" class=\"attachment-large size-large wp-image-5131\" alt=\"Spotzer-Digital-lanza-el-blog-Agency-Essentials\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2024\/04\/Spotzer-Digital-launches-Agency-Essentials-blog.jpg?w=1920&amp;quality=89&amp;ssl=1 1920w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2024\/04\/Spotzer-Digital-launches-Agency-Essentials-blog.jpg?resize=300%2C156&amp;quality=89&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2024\/04\/Spotzer-Digital-launches-Agency-Essentials-blog.jpg?resize=1024%2C532&amp;quality=89&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2024\/04\/Spotzer-Digital-launches-Agency-Essentials-blog.jpg?resize=768%2C399&amp;quality=89&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2024\/04\/Spotzer-Digital-launches-Agency-Essentials-blog.jpg?resize=1536%2C798&amp;quality=89&amp;ssl=1 1536w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2024\/04\/Spotzer-Digital-launches-Agency-Essentials-blog.jpg?resize=18%2C9&amp;quality=89&amp;ssl=1 18w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2024\/04\/Spotzer-Digital-launches-Agency-Essentials-blog.jpg?w=1600&amp;quality=89&amp;ssl=1 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/spotzer-digital-launches-agency-essentials\/\" >\n\t\t\t\tSpotzer Digital lanza \u00abAgency Essentials\u00bb\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Nos complace anunciar el lanzamiento de Agency Essentials. La l\u00ednea de productos Agency Essentials est\u00e1 dise\u00f1ada para ayudar a las agencias de marketing locales y a los propietarios de empresas a dar el siguiente paso en su crecimiento.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t30 de junio de 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6620 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/reviews-and-reputation-in-ai-search-rankings-explained\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Reviews.webp?fit=800%2C534&amp;quality=80&amp;ssl=1\" class=\"attachment-large size-large wp-image-6621\" alt=\"Concepto de encuesta sobre la satisfacci\u00f3n del cliente y la calidad del servicio\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Reviews.webp?w=1440&amp;quality=80&amp;ssl=1 1440w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Reviews.webp?resize=300%2C200&amp;quality=80&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Reviews.webp?resize=1024%2C683&amp;quality=80&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Reviews.webp?resize=768%2C513&amp;quality=80&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Reviews.webp?resize=18%2C12&amp;quality=80&amp;ssl=1 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/reviews-and-reputation-in-ai-search-rankings-explained\/\" >\n\t\t\t\tExplicaci\u00f3n de las rese\u00f1as y la reputaci\u00f3n en los rankings de b\u00fasqueda de IA\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Las opiniones de los clientes siempre han influido en las decisiones de compra. En la era de las b\u00fasquedas basadas en la inteligencia artificial, su influencia va m\u00e1s all\u00e1. Las opiniones son ahora una se\u00f1al de datos fundamental que las plataformas de inteligencia artificial utilizan para evaluar<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t17 de junio de 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6617 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/how-ai-assistants-choose-which-businesses-to-suggest\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"455\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Assistant.webp?fit=800%2C455&amp;quality=80&amp;ssl=1\" class=\"attachment-large size-large wp-image-6618\" alt=\"Persona que utiliza un smartphone para interactuar con un chatbot de IA amigable\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Assistant.webp?w=1440&amp;quality=80&amp;ssl=1 1440w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Assistant.webp?resize=300%2C171&amp;quality=80&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Assistant.webp?resize=1024%2C582&amp;quality=80&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Assistant.webp?resize=768%2C437&amp;quality=80&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Assistant.webp?resize=18%2C10&amp;quality=80&amp;ssl=1 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/how-ai-assistants-choose-which-businesses-to-suggest\/\" >\n\t\t\t\tC\u00f3mo eligen los asistentes de IA qu\u00e9 negocios recomendar\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Cuando un cliente le pide a Siri, ChatGPT, el Asistente de Google o Alexa que le recomienden un negocio, la respuesta que recibe no es aleatoria. Es el resultado de un sofisticado proceso de evaluaci\u00f3n<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t10 de junio de 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6614 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/why-consistent-business-information-boosts-visibility\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"566\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Consistent-Business-Information.webp?fit=800%2C566&amp;quality=80&amp;ssl=1\" class=\"attachment-large size-large wp-image-6615\" alt=\"Tecnolog\u00eda de chatbots con IA\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Consistent-Business-Information.webp?w=1440&amp;quality=80&amp;ssl=1 1440w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Consistent-Business-Information.webp?resize=300%2C212&amp;quality=80&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Consistent-Business-Information.webp?resize=1024%2C725&amp;quality=80&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Consistent-Business-Information.webp?resize=768%2C543&amp;quality=80&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Consistent-Business-Information.webp?resize=18%2C12&amp;quality=80&amp;ssl=1 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/why-consistent-business-information-boosts-visibility\/\" >\n\t\t\t\tPor qu\u00e9 una informaci\u00f3n empresarial coherente aumenta la visibilidad\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>En una era en la que las plataformas de IA hacen recomendaciones instant\u00e1neas y los motores de b\u00fasqueda eval\u00faan la fiabilidad antes de clasificar, la exactitud de la informaci\u00f3n de su empresa ya no es una cuesti\u00f3n dom\u00e9stica. Ya no es<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t3 junio, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6609 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/how-to-optimise-for-ai-powered-search-results-2026\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Powered-Search.webp?fit=800%2C534&amp;quality=80&amp;ssl=1\" class=\"attachment-large size-large wp-image-6610\" alt=\"Chatbot con IA (inteligencia artificial), motor de b\u00fasqueda,\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Powered-Search.webp?w=1440&amp;quality=80&amp;ssl=1 1440w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Powered-Search.webp?resize=300%2C200&amp;quality=80&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Powered-Search.webp?resize=1024%2C684&amp;quality=80&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Powered-Search.webp?resize=768%2C513&amp;quality=80&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-Powered-Search.webp?resize=18%2C12&amp;quality=80&amp;ssl=1 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/how-to-optimise-for-ai-powered-search-results-2026\/\" >\n\t\t\t\tC\u00f3mo optimizar los resultados de b\u00fasqueda con IA 2026\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>El panorama de las b\u00fasquedas en 2026 es radicalmente distinto al de hace unos a\u00f1os. Las plataformas impulsadas por IA son ahora los principales guardianes entre su empresa y sus clientes.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t27 mayo, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6606 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/what-is-entity-search-and-why-it-matters-locally\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"415\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Entity-Search.webp?fit=800%2C415&amp;quality=80&amp;ssl=1\" class=\"attachment-large size-large wp-image-6607\" alt=\"SEO: marketing en motores de b\u00fasqueda\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Entity-Search.webp?w=1440&amp;quality=80&amp;ssl=1 1440w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Entity-Search.webp?resize=300%2C156&amp;quality=80&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Entity-Search.webp?resize=1024%2C531&amp;quality=80&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Entity-Search.webp?resize=768%2C398&amp;quality=80&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/Entity-Search.webp?resize=18%2C9&amp;quality=80&amp;ssl=1 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/what-is-entity-search-and-why-it-matters-locally\/\" >\n\t\t\t\tQu\u00e9 es la b\u00fasqueda de entidades y por qu\u00e9 es importante a nivel local\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Los motores de b\u00fasqueda se han vuelto m\u00e1s inteligentes. Ya no se limitan a relacionar las palabras de una p\u00e1gina con las de una consulta. Entienden el contexto, las relaciones y el significado. En el centro de este<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t20 de mayo de 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6623 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/the-ai-era-of-getting-found-what-resellers-need-to-know-now\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/shutterstock_2443640485-2-1.jpg?fit=800%2C534&amp;quality=89&amp;ssl=1\" class=\"attachment-large size-large wp-image-6626\" alt=\"shutterstock_2443640485 (2) 1\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/shutterstock_2443640485-2-1.jpg?w=1440&amp;quality=89&amp;ssl=1 1440w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/shutterstock_2443640485-2-1.jpg?resize=300%2C200&amp;quality=89&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/shutterstock_2443640485-2-1.jpg?resize=1024%2C683&amp;quality=89&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/shutterstock_2443640485-2-1.jpg?resize=768%2C512&amp;quality=89&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/shutterstock_2443640485-2-1.jpg?resize=18%2C12&amp;quality=89&amp;ssl=1 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/the-ai-era-of-getting-found-what-resellers-need-to-know-now\/\" >\n\t\t\t\tLa era de la inteligencia artificial: Lo que los distribuidores deben saber ahora\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Las reglas de la visibilidad digital est\u00e1n cambiando. Durante a\u00f1os, ayudar a las pymes a darse a conocer en Internet ha supuesto una combinaci\u00f3n de optimizaci\u00f3n en buscadores y publicidad de pago,<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t15 de mayo de 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6597 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/how-ai-search-changes-the-way-customers-find-you\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-search.jpg?fit=800%2C534&amp;quality=89&amp;ssl=1\" class=\"attachment-large size-large wp-image-6598\" alt=\"Aprendizaje autom\u00e1tico, IA (inteligencia artificial), b\u00fasqueda inteligente, investigaci\u00f3n de palabras clave.\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-search.jpg?w=1920&amp;quality=89&amp;ssl=1 1920w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-search.jpg?resize=300%2C200&amp;quality=89&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-search.jpg?resize=1024%2C683&amp;quality=89&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-search.jpg?resize=768%2C512&amp;quality=89&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-search.jpg?resize=1536%2C1024&amp;quality=89&amp;ssl=1 1536w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-search.jpg?resize=18%2C12&amp;quality=89&amp;ssl=1 18w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/05\/AI-search.jpg?w=1600&amp;quality=89&amp;ssl=1 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/how-ai-search-changes-the-way-customers-find-you\/\" >\n\t\t\t\tC\u00f3mo la b\u00fasqueda por IA cambia la forma en que los clientes le encuentran\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>La forma en que los clientes descubren las empresas ha cambiado radicalmente. La inteligencia artificial ha dejado de ser una tecnolog\u00eda de fondo que impulsa los motores de b\u00fasqueda para convertirse en la interfaz principal entre su empresa y sus clientes.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t13 mayo, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6481 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/how-does-yext-improve-discoverability-in-ai-overviews-and-conversational-search\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/rising-arrow.jpg?fit=800%2C400&amp;quality=89&amp;ssl=1\" class=\"attachment-large size-large wp-image-6482\" alt=\"\u00bfC\u00f3mo mejora Yext la descubribilidad en los res\u00famenes de IA y la b\u00fasqueda conversacional?\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/rising-arrow.jpg?w=1920&amp;quality=89&amp;ssl=1 1920w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/rising-arrow.jpg?resize=300%2C150&amp;quality=89&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/rising-arrow.jpg?resize=1024%2C512&amp;quality=89&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/rising-arrow.jpg?resize=768%2C384&amp;quality=89&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/rising-arrow.jpg?resize=1536%2C768&amp;quality=89&amp;ssl=1 1536w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/rising-arrow.jpg?resize=18%2C9&amp;quality=89&amp;ssl=1 18w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/rising-arrow.jpg?w=1600&amp;quality=89&amp;ssl=1 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/how-does-yext-improve-discoverability-in-ai-overviews-and-conversational-search\/\" >\n\t\t\t\t\u00bfC\u00f3mo mejora Yext la descubribilidad en los res\u00famenes de IA y la b\u00fasqueda conversacional?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>La experiencia de b\u00fasqueda ha cambiado radicalmente. Los res\u00famenes de IA responden ahora a las consultas directamente en la p\u00e1gina de resultados de b\u00fasqueda, y las plataformas conversacionales responden a preguntas en lenguaje natural sin devolver una lista de enlaces.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t6 mayo, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-6478 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/spotzerdigital.com\/es\/why-does-entity-authority-matter-for-ai-search-visibility\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"441\" src=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/growth.jpg?fit=800%2C441&amp;quality=89&amp;ssl=1\" class=\"attachment-large size-large wp-image-6479\" alt=\"\u00bfPor qu\u00e9 es importante la autoridad de la entidad para la visibilidad de la b\u00fasqueda de IA?\" srcset=\"https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/growth.jpg?w=1920&amp;quality=89&amp;ssl=1 1920w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/growth.jpg?resize=300%2C166&amp;quality=89&amp;ssl=1 300w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/growth.jpg?resize=1024%2C565&amp;quality=89&amp;ssl=1 1024w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/growth.jpg?resize=768%2C424&amp;quality=89&amp;ssl=1 768w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/growth.jpg?resize=1536%2C848&amp;quality=89&amp;ssl=1 1536w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/growth.jpg?resize=18%2C10&amp;quality=89&amp;ssl=1 18w, https:\/\/i0.wp.com\/spotzerdigital.com\/wp-content\/uploads\/2026\/03\/growth.jpg?w=1600&amp;quality=89&amp;ssl=1 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Noticias<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/spotzerdigital.com\/es\/why-does-entity-authority-matter-for-ai-search-visibility\/\" >\n\t\t\t\t\u00bfPor qu\u00e9 es importante la autoridad de la entidad para la visibilidad de la b\u00fasqueda de IA?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>La b\u00fasqueda impulsada por IA ha ido m\u00e1s all\u00e1 de la b\u00fasqueda de palabras clave para clasificar p\u00e1ginas. Hoy en d\u00eda, los motores de b\u00fasqueda y las plataformas de IA generativa eval\u00faan entidades, como empresas, ubicaciones y servicios, que pueden identificar con seguridad...<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t29 abril, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<div class=\"e-load-more-anchor\" data-page=\"1\" data-max-page=\"15\" data-next-page=\"https:\/\/spotzerdigital.com\/es\/wp-json\/wp\/v2\/pages\/4949\/page\/2\/\"><\/div>\n\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-long-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">M\u00e1s informaci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<div class=\"e-load-more-message\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>News What&#8217;s new in the world of Spotzer Digital Follow our blog for tips and tricks on digital marketing from our industry insiders and stay up-to-date with the latest developments at Spotzer Digital. Let&#8217;s talk Blog Recent post\u200bs:<\/p>","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4949","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News &amp; Blog | Spotzer Digital<\/title>\n<meta name=\"description\" content=\"Follow our digital marketing blogs for tips from industry insiders and stay up-to-date with the latest developments at Spotzer Digital.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spotzerdigital.com\/es\/noticias\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News &amp; 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